Fujifilm Europe GmbH unveiled its new "Print Experience Centre" (PEC), aimed at
revolutionizing the value of the print medium. This pioneering initiative offers integrated
experiences that span a wide range of printing applications, from photographic prints to
industrial printing.
Located within Fujifilm's state-of-the-art European headquarters in Ratingen, Germany, the
Print Experience Centre spans an impressive 1,200 square meters of cutting-edge design
space. It serves as a hub that brings together the most advanced technologies and products
from Fujifilm's Graphic Communications and Photo Imaging divisions, creating a dynamic
environment for exploration and discovery.
The PEC is more than just a physical space; it is a "call-to-action" for all visitors. It serves as
a collaborative and immersive venue where individuals can envision and experience the
present and future of the printing industry in its broadest forms. With a focus on interactivity,
the centre offers comprehensive training programs and captivating demonstrations for
Fujifilm customers and partners. Visitors will have the opportunity to evaluate and
experiment with diverse printing media, receiving expert support to achieve optimal printing
results.
Designed with flexibility in mind, the PEC features co-working areas and dedicated spaces
for events. This ensures that the centre can accommodate various activities, fostering a
vibrant and inclusive atmosphere that maximizes comfort for all visitors and users.
Yoshiki Kimura, President and Managing Director of FUJIFILM Europe GmbH explained, “It
is with great excitement that I am kicking off the activities of the Print Experience Centre, a
unique concept dedicated to the world of the printed image, which complements the
experiential equipment of our European headquarters in Ratingen, which was inaugurated
last year. In these spaces, we can now offer our stakeholders the opportunity to touch the
result of Fujifilm's technological vision, and we are confident that this will be a source of
great inspiration to forge new partnerships strengthen existing ones.”
At the PEC, visitors will encounter the full spectrum of printing possibilities. From exploring
the artistry of photographic prints to delving into the world of industrial printing applications,
the centre offers a comprehensive and immersive experience. By showcasing the latest
advancements in printing technology and materials, Fujifilm inspires visitors to envision the
transformative power of print in an increasingly digital world.
The launch of the Print Experience Centre marks an important milestone for Fujifilm and the
printing industry as a whole. It signifies a commitment to innovation, creativity, and the
continuous evolution of print as a powerful medium of communication and expression. As
visitors step into this dynamic space, they will embark on a journey of discovery, driven by
Fujifilm's unwavering dedication to advancing the art and science of printing.
With the Print Experience Centre, Fujifilm sets a new standard for the print industry,
reinforcing its position as a leader in technological advancements and customer-centric
solutions. By providing a space where ideas flourish, collaborations thrive, and the future of
printing unfolds, Fujifilm paves the way for a vibrant and exciting era of print innovation.
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