INDUSTRY TRENDS
Infigo Partners with Fujifilm for Web-to-Print Solutions

Fujifilm has recently entered into a strategic partnership with Infigo, a cloud-based web-toprint and marketing automation company. This collaboration aims to enhance Fujifilm's customer offerings by integrating an extensive web-to-print solution with their innovative Jet Press FP790 inkjet press designed for flexible packaging applications.

Launched in 2021, the Jet Press FP790 stands as Fujifilm's pioneering digital flexible packaging press. This advanced technology empowers packaging printers and converters to adapt swiftly to the evolving dynamics of the market, ensuring flexibility and responsiveness.

The official announcement of this exciting partnership took place at Labelexpo Europe 2023, one of the largest global exhibitions focused on labels and packaging, marking a significant step forward for both companies in the ever-changing printing industry landscape.

Paul Bromley, Head of Global Sales for Infigo, said, “We have seen the Infigo customer base increase its need for ‘micro print runs’ which ultimately aligns to digitally printed solutions meeting this increasing demand. And this demand is only set to continue. The collaboration between Infigo and Fujifilm represents a bold step towards redefining the future of print and marketing technology. By combining our respective strengths, we will provide a tailored range of solutions that enable printers to streamline processes, reduce costs and reduce their carbon footprint. All of which offers businesses the flexibility to create, manage, and deliver dynamic print and marketing materials.”

“We are excited to work with one of the innovation industry leaders and well respected Jet Press FP790 technology in the space. Once again, it clarifies the vision of industry leaders to show that technical software innovation must be readily available for the market to achieve more in the 21st century”, adds Bromley.

Christopher Minn, Head of Global Marketing for Infigo, explained that the partnership between Infigo Software and Fujifilm signals a new era of possibilities for the print industry. Together, the two organisations are committed to delivering the highest quality, most personalised, and ecoconscious print and marketing solutions to businesses worldwide.

He explains, “It is always nice to form new partnerships in this very unique and special industry, but working alongside a company like Fujifilm and forming the partnership here at Labelexpo in Brussels is great as we are all together in one place.

Minn adds, “The shift and demand on the PSP to switch mindset and deliver jobs of greater individual volume rather than a large volume of the same print job. We call it ‘1,000,000 x1 rather than 1x 1,000,000’. The partnership with Fujifilm will only allow Infigo to support its customers further with this change.”

Ralf Petersen, workflow and solution consultant for packaging at Fujifilm EMEA, adds: “Infigo is a renowned web-to-print software provider within the industry, and the perfect partner to maximise the potential of our new digital flexible packaging offering.

“We are delighted to be partnering to provide complete end-to-end solutions to our customers. Infigo’s web-to-print solution is the perfect fit for our digital strategy and we are confident that this workflow addition will continue to provide our equipment and our customers with added value as we continue to evolve within the packaging space.”

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